This was a great turning point in its adventure of growth and diversification as Sasini PLC is indisputably one of the oldest firms in Kenya to be listed on the Nairobi Securities Exchange. In the true spirit of an adventurous pioneer, Sasini PLC realised that Agricultural risks are best managed through product diversification. It was in this spirit that Sasini PLC entered the Tea sub-sector by acquiring a significant stake in its first Tea operation known as Kipkebe Ltd in the western side of the great Rift Valley region of Kenya in 1964.
Sustainability is at the heart of everything
Our mission is to create lasting value for our stakeholders by balancing profitability with environmental and social responsibility.
More from Our Leaders
“Sustainability is at the heart of everything we do at Sasini. Our mission is to create lasting value for our stakeholders by balancing profitability with environmental and social responsibility.”
Martin R. Ochieng
Group Managing Director
"Sustainability is not just a goal; it is our purpose. At Sasini, we are committed to embedding ESG into every facet of our business, driving impact that transcends generations and strengthens the communities we serve."
Wendy Boit-Sokoine
Wendy Boit-Sokoine, Group Head of Sustainability and ESG
“At Kipkebee Ltd., we believe in sustainable practices that not only enhance agricultural productivity but also empower local communities and protect our natural ecosystems.”
Silas J. Njibwakale
Managing Director | Kipkebee Ltd
“Our focus on sustainability ensures that Sasini remains a leader in producing high-quality, responsibly sourced products that meet the demands of today’s conscious consumers.”
Phyllis Njeri Macharia
Group General Manager | Sasini Coffee | Macadamia & Estates Division (Acting)
“Sustainability is a key driver of long-term financial performance. At Sasini, we integrate environmental and social governance into our financial strategies to build resilience and ensure future growth.”
Dr. Samuel Odalo
Group Chief Financial Officer
“People are at the core of Sasini’s sustainability journey. By fostering an inclusive and supportive workplace, we empower our employees to contribute meaningfully to our goals.”
Priscah Keah
Group Head of Human Resources & Administration
"At Sasini, our retail operations are guided by a commitment to sustainability, ensuring that every product we deliver reflects our dedication to ethical sourcing, environmental stewardship, and value creation for our communities."
Benedict A. Omolo
General Manager Retail Operations
"In the avocado business, sustainability is our compass. We are committed to fostering eco-friendly practices, enhancing farmer livelihoods, and delivering quality produce that is kind to the planet."
Winnie Wambui
General Manager Avocado Business
"Technology is pivotal in driving sustainability. At Sasini, we leverage ICT to innovate, optimize resource efficiency, and minimize our environmental footprint while enabling transparency and accountability."
Moses Gitobu
Group ICT Manager
"Sustainable procurement is at the heart of Sasini’s operations. By prioritizing ethical suppliers and sustainable materials, we are building a supply chain that is both responsible and resilient."
Faith Njonjo
Group Head of Procurement
"Sasini PLC's strategic sustainability goal is to embed ESG competence into our core operations, driving meaningful and lasting impact. We achieve this by operating within a robust legal and compliance framework. This framework ensures adherence to all applicable laws and regulations, while upholding the highest ethical, social, and environmental standards across all business operations."
Mercy Avisa
Group Legal Officer
"Risk management at Sasini is intricately linked to sustainability. We identify opportunities to embed ESG principles into every decision, ensuring a resilient and responsible future for our stakeholders."
Ibrahim J. Maroa
Group Risk & Business Analyst
